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Space

Messaging & copy

“People don't get what the product does, and my copy says different things in different places.”

Unclear messaging costs more than any bug. These tools help you say what the product does in one sentence, keep it consistent across channels, and check that the text fits where it will be shown.

Tools for this space

What we check in this space

  • Whether your answers to who it is for, their problem, what the product is and how it differs are complete, and how the drafted headline, tagline, bio and pitch fit their length limits